"A Dynamic Model of Competitive Entry Response"
Marketing Science, forthcoming
"How Do Firms Become Different? A Dynamic Model"
Management Science, forthcoming
Winner of the 2011 John A. Howard Dissertation Award of the American Marketing Association
"Optimizing Product Line Designs: Efficient Methods and Comparisons"
Management Science, September 2008
(with Alexandre Belloni, Robert Freund, and Duncan Simester)
"The Strategic Importance of Predictive Uncertainty in Conjoint Design"
(with John Hauser)
Work in Progress:
"A Model of Brand Portfolio Strategy"
(with Jeanine Miklos-Thal and Michael Raith)